RELATED: Learn more about Champion's Week DAYTONA BEACH, Fla. (Nov. 24, 2015) – The celebration will continue after the trophy is lifted at Homestead-Miami Speedway as NASCAR ® presents the 2015 NASCAR Sprint Cup Series Awards™ hosted by actor and comedian Drew Carey. Live from Wynn Las Vegas on Friday, Dec. 4, fans can tune-in to coverage of the 2015 NASCAR Sprint Cup Series Awards™ beginning at 8 p.m. ET on Motor Racing Network (MRN) and SiriusXM NASCAR Radio. NBCSN will also begin coverage at 8 p.m. ET from the red carpet, followed by the awards broadcast at 9 p.m. ET. This year's show will also feature a lineup of performances from award-winning musical artists Andy Grammer, Sam Hunt, Rachel Platten, and Sabrina Carpenter. As the current host of The Price is Right and former host of Who's Line is it Anyway? , Drew Carey will bring a seasoned air of entertainment and comedy to the NASCAR Sprint Cup Series Awards stage. Best known for his self-portrayal on The Drew Carey Show , which garnered seven Emmy nominations, Carey has received numerous accolades throughout his career, including three People’s Choice Awards, an Editor’s Choice TV Guide Award and a star on the Hollywood Walk of Fame. "This has been a tremendous year for NASCAR, and I'm honored to host this headlining event as fans all across the country tune-in to pay homage to the accomplishments of the 2015 champion," said Carey. "I look forward to rounding out the 2015 NASCAR ® racing season with a night of epic proportions alongside some of the greatest names in sports and entertainment." Triple-platinum selling recording artist Andy Grammer will perform at the 2015 NASCAR Sprint Cup Series Awards. The pop singer best known for hits such as “Keep Your Head Up” and “Back Home” took America by storm in 2015 with his smash single, "Honey, I'm Good" turning it into one of the year’s catchiest songs. A deluxe edition of his sophomore album, Magazines Or Novels was released on Nov. 20 featuring Andy's brand new single, "Good To Be Alive (Hallelujah.)" The evening's musical lineup will also feature country star Sam Hunt, who took home the honor of New Artist of the Year at Sunday night's American Music Awards. His critically-acclaimed debut album Montevallo has so far produced three consecutive No. 1 platinum-selling singles with "Leave the Night On," "House Party" and the double-platinum "Take Your Time," plus his current platinum-selling Top 15, "Break Up In A Small Town." Rachel Platten, one of this year's breakout artists with her double platinum No. 1 hit single, "Fight Song", will also grace the awards stage. Her current chart-climbing single, "Stand By You" will be released on her highly-anticipated forthcoming album, Wildfire. Rounding out the night's performances will be multi-talented singer / songwriter Sabrina Carpenter, who currently stars on the Disney Channel original series Girl Meets World . Carpenter released her debut album, Eyes Wide Open earlier this year, which features "We'll be the Stars" and its namesake single, "Eyes Wide Open." "The NASCAR Sprint Cup Series Awards marks the pinnacle of our season as we have the opportunity to commend the drivers and teams for all of their hard work and dedication throughout the year," said Zane Stoddard, NASCAR vice president of entertainment marketing and content development. "With Drew Carey at the wheel and a lineup of performances from some of the most celebrated entertainers in the music industry, it will certainly be a finale to remember for everyone joining us in Las Vegas and the NASCAR fans watching at home." This year's artists will join a star-studded group of actors and musicians who have previously performed at NASCAR’s championship celebration, including Lady Antebellum, Sara Bareilles, Dierks Bentley, and Kid Rock. Part of the annual NASCAR Sprint Cup Series Champion’s Week™ in Las Vegas, the NASCAR Sprint Cup Series Awards is the headlining experience in a series of events that also includes the Las Vegas Motor Speedway Fanfest, NASCAR After The Lap™ and NASCAR Victory Lap™, where fans get a front row seat as the 16 Challengers™ roar down Las Vegas Boulevard. Visit www.NASCAR.com/ChampionsWeek to view the full NASCAR Sprint Cup Series Champion’s Week schedule.
A look at where you do -- and don't -- want your favorite driver to finish Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge Editor's note: This story has been updated throughout. There are no points awarded for performance in the Sprint Unlimited , but there's still plenty at stake. History has proven that. Not only is it incredibly likely that the 2015 NASCAR Sprint Cup Series champion is in Saturday night's field, but it's also likely that he or she will perform well in the 25-car, 75-lap exhibition at Daytona International Speedway that kicks off the season. Here's where you want your driver to finish on Feb. 14 (8 p.m. ET, FOX) if you want him or her to have the best chance to be standing on the championship podium in November. Oh, and where you don't want them to finish? We'll go over that, too. Keep this handy when you watch Saturday's action, and check back for an updated version of this story after the race ends. The Good 33 • There have been 36 Sprint Unlimited races, with the first one coming in 1979. In 33 of 36 races (91.7 percent), the eventual series champion for that year was in the field. 1st or 4th • The most common finishing position in a Sprint Unlimited for a driver who would go on to win the championship that same year? It's a tie between first and fourth -- there have been seven instances of each (19.4 percent each). Dale Earnhardt won the Sprint Unlimited (then called the Busch Clash) in four of his seven championship seasons. The most recent driver to accomplish this feat is Tony Stewart in 2002. The most recent driver to finish fourth in the Unlimited and then win the title that same year is Brad Keselowski in 2012. Editor's note: Matt Kenseth won Saturday night's race, and Casey Mears finished fourth. 5.8 • The average finish in the Sprint Unlimited for a driver who won the title that same year is 5.8. Editor's note: Kyle Larson finished fifth Saturday night, and Joey Logano finished sixth. The OK 5th place • A driver has finished fifth place in the Unlimited and then gone on to win the title in four different instances (11 percent). The most recent driver to do this was Kevin Harvick last year. 3rd, 11th, 14th • Future champions have finished third, 11th and 14th in the Sprint Unlimited three times apiece. The latest: Jimmie Johnson finished 14th in 2013, Tony Stewart finished 11th in 2011 and Johnson finished third in 2008. Editor's note: Carl Edwards finished third Saturday night; Kevin Harvick finished 11th and Greg Biffle was 14th. The Ugly DNF • Worried about your favorite driver possibly getting in a wreck or having car problems? The odds are long, but three times a driver did not complete the exhibition race but still won the title that year -- Bobby Allison in 1983, Jeff Gordon in 1998 and Johnson in 2013. Editor's note: Tony Stewart, Greg Biffle, Kurt Busch, Ricky Stenhouse Jr., Austin Dillon, Aric Almirola, Denny Hamlin, Clint Bowyer, Paul Menard, Jimmie Johnson, Kasey Kahne, Jamie McMurray and Brad Keselowski did not finish Saturday's race. No chance • Numbers to watch out for. A driver has never finished 16th or worse in the Unlimited and won the title. Other finishing positions that have never produced a future champion: seventh, 10th and 12th. Editor's note: Jeff Gordon finished seventh, Danica Patrick finished 10th and Ryan Newman finished 14th. FULL SERIES COVERAGE • Latest news • Standings • Schedule
Get caught up before the non-points race at Daytona (8 p.m. ET, Sat., FOX) Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge What: 37th annual Sprint Unlimited . Where: Daytona International Speedway, 2.5-mile tri-oval in Daytona Beach, Florida. When: Saturday, Feb. 14; 8:15 p.m. ET. TV/Radio: FOX, MRN, SiriusXM NASCAR Radio. Distance: 75 laps; 187.5 miles (two segments -- 25 laps; 50 laps). Pit road speed: 55 mph Caution car speed: 70 mph Fuel window: 32 laps On the front row (no qualifying; drivers drew for starting position) " Starting lineup 1. Paul Menard, Richard Childress Racing No. 27 Chevrolet. 2. Kasey Kahne, Hendrick Motorsports No. 5 Chevrolet. Fastest in practice First practice: Kurt Busch, Stewart-Haas Racing No. 41 Chevrolet (200.749 mph). " Full results Final practice: Jeff Gordon, Hendrick Motorsports No. 24 Chevrolet (196.764 mph). " Full results Driver rating (Best driver rating average in the Sprint Unlimited based in the past nine years, minimum 5 starts): Tony Stewart, 98.4 Jamie McMurray, 95.9 Last year's winner: Denny Hamlin, Joe Gibbs Racing No. 11 Toyota. Final Sprint : Saturday night's running of the annual season-opening exhibition race will likely be Jeff Gordon's final drive in the Sprint Unlimited . The four-time champion in NASCAR's premier series holds the record for most consecutive starts in the event -- 21. Pole predictors? Denny Hamlin stormed to victory in last year's Unlimited from the pole position, marking the fourth time in event history that the race winner has started from the No. 1 spot. The last time a race winner had the same pole-starting distinction was way back in 1989, when Ken Schrader landed his first win in the Daytona preliminary. History lesson: In its earliest years, the Sprint Unlimited field was solely filled by the previous season's pole winners. In those years when parity was not nearly as prevalent in stock-car racing, fewer drivers topped qualifying, meaning the earliest fields were far from unlimited . In 1981, Darrell Waltrip won the race -- then known as the Busch Clash, a brief 20-lap, 50-mile affair -- beating just six other cars to the checkered flag. They said it I: "It's just practice. I used to have the (XFINITY) race and things like that to get acclimated with your spotters and everything. I've been driving a tractor. It's been a long offseason and nobody has tested, nobody has been in a car and nobody has been acclimated to your guys and everything else. Just to show up cold turkey and not be ready is real for the Daytona 500, and I believe that. Having that race under our belt with all of us able to talk and (crew chief Brian) Pattie on the box, just to get in sync with one another before the big dance is what that race is all about." -- Clint Bowyer, on using the Sprint Unlimited to get in a rhythm for Speedweeks They said it II: "Daytona, Talladega, it's unique teaching people that don't know a lot about NASCAR and how different Daytona and Talladega really are, and yet so much preparation goes into these cars. I mean, they're beautiful cars with the most man-hours put into them, and some teams are electing not even to run the Unlimited because they know they're going to destroy a car. Wow, what do we do with restrictor plate racing? It's just that different, the way the racing is. There's strategy, there's drafting. A lot of it is luck, being in the right place at the right time." -- Kurt Busch They said it III: "This is my first Unlimited . But it's not a points race so I imagine it's a pretty relaxing race. It doesn't even have an effect on where you start in the (Daytona) 500. So, I think this whole weekend is pretty relaxing." -- Kyle Larson Former Sprint Unlimited winners in the field: Tony Stewart, Kevin Harvick (3), Dale Earnhardt Jr., Jeff Gordon, Denny Hamlin (2), Kurt Busch, Kyle Busch, Jimmie Johnson (1). FULL SERIES COVERAGE • Latest news • Standings • Schedule
Kurt Busch, Ricky Stenhouse Jr. post fastest times in opening session Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge SPRINT UNLIMITED FINAL PRACTICE " Full results Veteran and four-time Sprint Cup Series champion Jeff Gordon topped the final practice session for the annual Sprint Unlimited at Daytona International Speedway (Saturday, Feb. 14 at 8 p.m. ET, FOX). The Hendrick Motorsports driver wheeled his No. 24 Chevrolet SS around the Florida oval at a high speed of 196.764 mph. Denny Hamlin clocked the second-fastest time, rounding the "World Center of Racing" at 196.524 mph in his No. 11 Joe Gibbs Racing Toyota Camry. Rounding out the top five were Joe Gibbs Racing's Kyle Busch (196.202 mph), Hendrick Motorsports' Dale Earnhardt Jr. (196.168 mph) and Richard Petty Motorsports' Aric Almirola (196.113 mph), respectively. Kevin Harvick, the 2014 Sprint Cup Series champion, came is as eighth-fastest, posting a top speed of 192.526 mph in preparation for the invitation-only exhibition event. Several Sprint Cup drivers, including Jamie McMurray, used the final session to practice pit stops under the new pit road guidelines. Eleven of the 25 Sprint Unlimited drivers did not participate in the final practice session. The Sprint Unlimited race begins on Saturday, Feb. 14 at 8 p.m. ET with coverage on FOX. SPRINT UNLIMITED OPENING PRACTICE " Full results Stewart-Haas Racing's Kurt Busch kicked off the 2015 season as the fastest driver in opening practice for the NASCAR Sprint Cup Series Sprint Unlimited at Daytona International Speedway (Saturday, Feb. 14 at 8 p.m. ET, FOX). The No. 41 driver rounded the "World Center of Racing" at 200.749 mph, the only driver to clock a high speed over 200 mph in both practices. Ricky Stenhouse Jr. posted the second-fastest speed (199.769 mph) in his No. 17 Roush Fenway Racing Ford Fusion. Completing the top five on the leaderboard were 2014 Sprint Cup Series champion and Stewart-Haas Racing's Kevin Harvick (199.075 mph), Team Penske's Joey Logano (197.928 mph) and Hendrick Motorsports' Kasey Kahne (197.824 mph), respectively. FULL SERIES COVERAGE • Latest news • Standings • Schedule
A stats-based look ahead to the preseason, non-points race Below is a look at some of the top statistical performers at Daytona International Speedway in Daytona Beach, Florida going into the Sprint Unlimited on Feb. 14. A total of 25 drivers are eligible to participate in the annual preseason, non-points race. Sprint Unlimited at Daytona 2015 Eligible Participants Include: Kyle Busch (2014 pole winner) Austin Dillon (2014 pole winner) Jeff Gordon (2014 pole winner) Denny Hamlin (2014 pole winner) Kevin Harvick (2014 pole winner) Jimmie Johnson (2014 pole winner) Matt Kenseth (2014 pole winner) Brad Keselowski (2014 pole winner) Kyle Larson (2014 pole winner) Joey Logano (2014 pole winner) Jamie McMurray (2014 pole winner) Tony Stewart (2014 pole winner) Kurt Busch (former Unlimited winner) Dale Earnhardt Jr. (former Unlimited winner) Carl Edwards (former D500 pole winner) Danica Patrick (former D500 pole winner) Greg Biffle (former D500 pole winner) Martin Truex Jr. (former D500 pole winner) Ryan Newman (2014 Chase driver) Aric Almirola (2014 Chase driver) Kasey Kahne (2014 Chase driver) Clint Bowyer (2014 Driver Points) Paul Menard (2014 Driver Points) Ricky Stenhouse Jr. (2014 Driver Points) Casey Mears (2014 Driver Points) ** The following drivers below are eligible for the 2015 Sprint Unlimited but have opted not to start. David Gilliland (2014 pole winner) AJ Allmendinger (2014 Chase driver) Brian Scott (2014 pole winner) Brian Vickers* (2014 pole winner) Eligible Driver’s Performances Aric Almirola – No. 43 Smithfield Ford – (Richard Petty Motorsports) Times Laps Year Fin St Car Laps Led Led Status 2013 6 8 43 75 Running Greg Biffle – No. 16 Ortho Ford – (Roush Fenway Racing) Times Laps Year Fin St Car Laps Led Led Status 2005 5 2 16 70 1 44 Running 2007 13 5 16 70 Running 2008 20 17 16 48 Accident 2009 17 26 16 72 Accident 2010 15 5 16 74 2 5 Accident 2011 5 11 16 75 Running 2012 6 7 16 82 3 17 Running 2013 2 4 16 75 1 2 Running Clint Bowyer – No. 15 5-Hour Energy Toyota – (Michael Waltrip Racing) Times Laps Year Fin St Car Laps Led Led Status 2008 14 21 07 70 Running 2011 9 7 33 75 2 4 Running 2012 8 17 15 82 Running Kurt Busch – No. 41 Haas Automation Chevrolet – (Stewart-Haas Racing) Times Laps Year Fin St Car Laps Led Led Status 2002 14 1 97 70 1 3 Running 2003 11 3 97 70 1 11 Running 2005 6 6 97 70 Running 2007 3 19 2 70 2 6 Running 2008 18 1 2 70 Running 2009 9 12 2 78 Running 2010 23 22 2 32 Accident 2011 1 17 22 75 3 3 Running 2012 17 6 51 82 Accident 2013 13 18 78 15 Accident 2014 14 10 41 35 Accident Kyle Busch – No. 18 M&M’s Crispy Toyota – (Joe Gibbs Racing) Times Laps Year Fin St Car Laps Led Led Status 2006 15 14 5 72 2 4 Running 2007 7 6 5 70 3 39 Running 2009 10 10 18 78 2 6 Running 2010 4 17 18 76 Running 2011 16 21 18 41 2 2 Accident 2012 1 2 18 82 2 3 Running 2013 16 13 18 14 Accident 2014 3 4 18 75 1 6 Running Austin Dillon – No. 3 DOW Chevrolet – (Richard Childress Racing) 2015 will be Austin Dillon’s first appearance in the Sprint Unlimited at Daytona Dale Earnhardt Jr. – No. 88 Nationwide Chevrolet – (Hendrick Motorsports) Times Laps Year Fin St Car Laps Led Led Status 2001 6 10 8 70 Running 2002 2 16 8 70 1 20 Running 2003 1 19 8 70 4 13 Running 2004 2 19 8 70 Running 2005 7 12
Paul Menard will lead the Sprint Unlimited field to green Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge The lineup has been set for Saturday's Sprint Unlimited at Daytona International Speedway (8:15 p.m. ET, FOX). Paul Menard and Kasey Kahne will be on the front row as was revealed during a lineup drawing Friday afternoon. The 75-lap race will be split into two segments this season with a competition caution coming at Lap 25 to separate the segments of the non-points event. Denny Hamlin won the race last season, edging Brad Keselowski by 0.197 seconds for the victory. This year's field was expanded to 25 drivers with eligible drivers including all 2014 Coors Light Pole Award winners, 2014 Chase for the NASCAR Sprint Cup drivers as well as former Sprint Unlimited race winners and former Daytona 500 pole winners who competed in the NASCAR Sprint Cup Series full-time in 2014. The remaining spots in the field were filled by drivers highest in the 2014 NASCAR Sprint Cup Series driver standings who are not already eligible. Four eligible drivers chose not to participate in this year's event: Brian Scott, David Gilliland, Brian Vickers and AJ Allmendinger. Their absences opened up spots for Clint Bowyer, Paul Menard, Casey Mears and Ricky Stenhouse Jr. to make the field via 2014 driver points. The full lineup of 25 drivers is as follows: Pos Car Driver Team 1 No. 27 Paul Menard Richard Childress Racing 2 No. 5 Kasey Kahne Hendrick Motorsports 3 No. 22 Joey Logano Team Penske 4 No. 2 Brad Keselowski Team Penske 5 No. 18 Kyle Busch Joe Gibbs Racing 6 No. 3 Austin Dillon Richard Childress Racing 7 No. 16 Greg Biffle Roush Fenway Racing 8 No. 4 Kevin Harvick Stewart-Haas Racing 9 No. 11 Denny Hamlin Joe Gibbs Racing 10 No. 78 Martin Truex Jr. Furniture Row Racing 11 No. 24 Jeff Gordon Hendrick Motorsports 12 No. 31 Ryan Newman Richard Childress Racing 13 No. 41 Kurt Busch Stewart-Haas Racing 14 No. 19 Carl Edwards Joe Gibbs Racing 15 No. 10 Danica Patrick Stewart-Haas Racing 16 No. 20 Matt Kenseth Joe Gibbs Racing 17 No. 48 Jimmie Johnson Hendrick Motorsports 18 No. 15 Clint Bowyer Michael Waltrip Racing 19 No. 43 Aric Almirola Richard Petty Motorsports 20 No. 17 Ricky Stenhouse Jr. Roush Fenway Racing 21 No. 1 Jamie McMurray Chip Ganassi Racing 22 No. 14 Tony Stewart Stewart-Haas Racing 23 No. 13 Casey Mears Germain Racing 24 No. 88 Dale Earnhardt Jr. Hendrick Motorsports 25 No. 42 Kyle Larson Chip Ganassi Racing FULL SERIES COVERAGE • Latest news • Standings • Schedule
Joe Gibbs Racing driver holds off Truex Jr., teammate Edwards Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge MORE: Full Sprint Unlimited results DAYTONA BEACH, Fla.—Matt Kenseth did what he couldn't do all of last year — win a race. And Martin Truex Jr., runner-up in Saturday night's 75-lap Sprint Unlimited exhibition race at Daytona International Speedway, did what he could do only once in 2014 — lead a lap. Coming to the finish line on the last lap, Kenseth blocked Truex’s move off Turn 4 and crossed the finish line in his No. 20 Joe Gibbs Racing Toyota .219 seconds ahead of Truex, who led four times for 28 laps after leading just one lap in the NASCAR Sprint Cup Series all of last season. The victory was Kenseth's first in the non-points race, but it was the second straight win for Joe Gibbs Racing. RELATED: See the best photos from Saturday's race With only 12 of the 25 cars that started the race running at the finish, Carl Edwards came home third in his first run in a JGR Toyota, followed by Casey Mears and Kyle Larson. Joey Logano was sixth, but a last-lap altercation with reigning series champion Kevin Harvick (11th Saturday), left those two drivers jawing at each other after the finish. Logano was pushing Harvick after the final restart with four laps left, and Harvick felt the No. 22 Ford ran him up into the outside wall. Kenseth was worried when he saw Truex back out of the throttle on the final lap. "At the end there, Martin did an excellent job," Kenseth said. "He backed off me so far. I saw him letting off the gas before we got to Turn 1, and I was like 'Ah, this isn’t good.'... "I just decided I was going to keep going. He got a big run at me, but we just had enough speed that, as he starting getting closer to me, we started building a little bit of RPM, and I was able to make sure that my car stayed in front of his car and was able to hold on." Truex didn't get the help he needed from Edwards, who joined JGR during the offseason. But Truex was elated with the speed in his car after a very disappointing first year in the No. 78 Furniture Row Chevrolet in 2014. "I had more fun in the car tonight than I've had since 2013," said Truex, who raced for the first time with former team engineer Cole Pearn as his crew chief. "I only made one mistake tonight — and that was giving up the lead with handful of laps to go (Truex led for the last time on Lap 55). That’s what cost us the race." An early incident that KO'd the No. 2 Team Penske Ford of Brad Keselowski on Lap 23 was merely a prelude to the main event, a 14-car wreck on Lap 45 that erupted when the field accordioned out of Turn 4 and Greg Biffle tapped Jamie McMurray's bumper and sent the No. 1 Chip Ganassi Racing Chevrolet out of control. MORE: 'Big One' hits 14 cars Severely damaged in the accident that red-flagged the race for 15 minutes were the cars of McMurray, polesitter Paul Menard, Jimmie Johnson, defending race winner Denny Hamlin, Kasey Kahne and Clint Bowyer among others. Hamlin's No. 11 Joe Gibbs Racing Toyota took a ride through the tri-oval grass. "It was a matter of time that we were going to wreck," Hamlin said. "We were side-drafting so aggressively from the first lap of the race… We were trying to get to front and protect our track position, because we knew this was coming. I just couldn't get there quick enough. "When you hit the grass now, it's death. It tore the front end of the car off." Subsequent wrecks eliminated Ricky Stenhouse Jr. and Austin Dillon (Lap 62), as well as Tony Stewart, Kurt Busch and Biffle (Lap 68). The latter incident brought out the second red flag of the night, for 5 minutes 18 seconds. "You can tell we've been cooped up all winter long and we're ready to go," Stenhouse said ruefully. Note: The first caution of the race produced the first use of NASCAR's new pit road technology. Cameras flagged infractions by McMurray's crew (over the wall too soon) and driver Ryan Newman (passing through too many pit boxes), and officials on computer monitors in a NASCAR trailer confirmed the violations. MORE: READ: Latest NASCAR news PLAY: Sign up for Fantasy Live WATCH: Latest NASCAR video FOLLOW LIVE: Get RaceView today FULL SERIES COVERAGE • Latest news • Standings • Schedule
See where your favorite driver will pit on Saturday (8 p.m. ET, FOX) Play: NASCAR Fantasy Live " Vote: Ultimate Daytona Challenge Paul Menard scored the pole ahead of Saturday night's Sprint Unlimited (8 p.m. ET, FOX) at Daytona International Speedway, giving him first choice of pit stall. The Richard Childress Racing driver chose the pit stall closest to the pit road exit. He is one of 21 drivers with an opening in front of him -- out of a 25-driver field. Matt Kenseth chose the pit stall closest to the pit road entrance. His teammate and defending race-winner, Denny Hamlin, chose spot 28 with a stall opening front of him. The Sprint Unlimited is a non-points exhibition race, but the first time Sprint Cup Series cars will be on track in race conditions in 2015. FULL SERIES COVERAGE • Latest news • Standings • Schedule
From big crashes to tempers boiling over, relive some of the best moments from a wild Sprint Unlimited .
NEW YORK (November 19, 2015) -- Anheuser-Busch announced today a multi-year partnership renewal with Daytona International Speedway (DIS) that extends its status as the exclusive official beer sponsor of DIS and the DAYTONA 500. The partnership will also provide Anheuser-Busch with naming rights to four locations within the new motorsports stadium as part of the DAYTONA Rising redevelopment project, which is scheduled to open in January 2016. Two of the bar locations to be featured in the new "World Center of Racing" central "neighborhood" zone and spacious concourses, while the other two will be located in other parts of the stadium. All four locations will enable Anheuser-Busch to advertise multiple brands from its portfolio of beers including Busch, Budweiser, Bud Light and Stella Artois. Anheuser-Busch will also retain naming rights to the infield area -- the Budweiser Bistro. " Daytona International Speedway has been a tremendous partner for Anheuser-Busch ever since we first introduced the Busch Clash back in 1979, which was held each year at DIS the week prior to the DAYTONA 500," said Nick Kelly, director of experiential marketing, Anheuser-Busch. "We're looking forward to continuing this relationship that allows us to have a significant marketing presence at the track, and now we'll be able to deliver an elevated experience to our fans as a result of the DAYTONA Rising project." Anheuser-Busch's partnership with DIS continues a period of investment and rededication to the sport of racing. The Busch family of beers recently announced it is reigniting its storied past in NASCAR by sponsoring Kevin Harvick and the No. 4 team of Stewart-Haas Racing for select races during the 2016 NASCAR Sprint Cup Series season beginning with the Sprint Unlimited at DIS on Feb. 13. In conjunction, Anheuser-Busch will employ a comprehensive marketing approach to celebrate Busch’s return to the sport of racing, including on-track, experiential, in-market and retail activations, as well as TV spots leading up to the DAYTONA 500. "We're thrilled to kick off the next chapter of our longstanding partnership with Anheuser-Busch," said Daytona International Speedway President Joie Chitwood III. "Our new motorsports stadium will provide enhanced opportunities to market their brands and connect with race fans." Anheuser-Busch shares a rich history with the sport of racing as well as DIS, dating back to the late 1970s. This represents the longest-standing partnership for DIS. For more information on Anheuser-Busch, visit www.anheuser-busch.com . To learn more about DIS, please visit www.daytonainternationalspeedway.com .