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NASCAR.com's Holly Cain hosts live chat with Danica Patrick
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Driver, sponsor 'Go Pink' to support breast cancer awareness RELATED: Subscribe to NASCAR Illustrated Danica Patrick , at just a shade over 5 feet tall, was fidgety. Sitting on a couch overlooking the lobby of Stewart-Haas Racing , her feet failed to touch the ground. But there's no denying the big impact this diminutive driver has had on breast cancer awareness. In her sophomore season as a full-time Sprint Cup driver, Patrick and sponsor GoDaddy continued their "Go Pink" campaign in the fight against the disease. Patrick , as she did last season, competed in a pink No. 10 Chevrolet during the month of October. On a typically busy day, Patrick took time out between photo shoots to talk with "NASCAR Illustrated" about this year's program. NASCAR Illustrated: This has become a special initiative for you and GoDaddy. What are some of the highlights for 2014? Danica Patrick : Well, the same beautiful pink suit is back. I do love the rich pink color of it and what it signifies. If you go to GoDaddy.com/donate, you can donate $10 or more and you can put someone's name on my Martinsville car. To honor someone who's been affected or maybe not made it. It's a good way to donate and help the cause and be part of a NASCAR race. NI: Do you have any friends or family who've been affected by the disease? Patrick : I do. I have a friend who I grew up with who benefitted from the technology of being able to detect the breast cancer gene. She preventively had a double mastectomy in her mid-20s. For me, I'm grateful for everything that people have done for so long with donating and just making the general public so aware of this disease. NI: The pink color really pops and it's synonymous with this cause. How prominent is pink in your personal wardrobe? Is it a color you usually gravitate towards? Patrick : The pink and green go really good together. They're a nice color package. I probably stayed away from pink for a long time at least around racing anyway. It's pretty obvious I'm a girl. I don't need to slap pink on and make it even more obvious. It's kind of funny actually about putting this suit on and it being pink and saying I love it, how I steered away from making it so obvious I'm a girl. It just shows me how much I'm thinking about the cause as opposed to anything else, what it stands for to wear pink in October. I mean, if football players can go out there and wear pink on game day then so can I. NI: Do you get a different type of satisfaction from this compared to a typical sponsor relationship? Patrick : I see it as working with your partners to do more together and deepen that relationship by giving back together. For me, obviously, using the platform of racing and what I do and doing things like this to just having that pride that your sponsor is doing something to give back as well, giving up their whole car livery and color scheme to raise awareness for something else other than them. NI: It would seem one of the big perks of your job is being able to use your celebrity in an effort to help others. How gratifying is that for you on a personal level? Patrick : I feel like it's a responsibility maybe more than anything that so many people pay attention, that there are so many NASCAR fans and fans of mine, I'm very fortunate, and I feel like it's a pretty cool privilege to use that for other things. So I feel a responsibility to it. I feel it's part of the deal. I get so much from so many other people; it's a responsibility to give back. NI: You've done ride-alongs and met a lot of survivors. Has there been one story that's really resonated or is it more just a collective impact? Patrick : With breast cancer, it's just a vibe within the group. They're always in a great mood. They have such camaraderie, such optimism and they do really cool and empowering things along the way like go out and ride 130-140 mph in a car with me around a race track without a helmet on and just a seatbelt. They're doing things that I've been told in the past, that this is stuff that I'd have never done or been brave enough before breast cancer and now I am. It's just stuff to make them happy, smile and get together and have that sense of community around it because they're all going through the same hell, to be honest. There's a certain level of comfort for them to be around other people that are going through it and can share. NI: What's going to make this a successful campaign for you, how will you know you've made the impact you've wanted to? Is it numbers or feelings? Patrick : I've been involved in lots of different awareness campaigns and you don't see the fruits of your labor now, next year or the year after. It's stuff that just over time -- it's a movement. I don't think we're going to see the efforts that we've made in the very moment or right away in the immediate future. I think that's something that you see later on. Probably the most immediate stuff would be the funds raised to do more research and to learn more about the disease and to try and find a cure. But over time, 10 and 20 years later, what did that movement do to the general public and how much of an issue is the disease now? And we can't know that yet. Thanks 4 backing NBCF @GoDaddy Oct. drive 2 ‘Put the Brakes on Breast Cancer’ we raised $29K to add to the big check! pic.twitter.com/gYAH2BnZcs — Danica Racing Online (@danicaracing) October 31, 2014 SUBSCRIBE NOW!