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NBCSN, NASCAR Productions Present 'NASCAR Seasons: 2001'
RELATED: Oral history of first race after 9-11 DAYTONA BEACH, Fla. -- Immediately following this Sunday's Chase for the NASCAR Sprint Cup coverage at Martinsville Speedway , NBCSN presents " NASCAR Seasons: 2001," a new 60-minute documentary that chronicles a NASCAR season and a year that will never be forgotten. Unfolding through Dale Earnhardt's tragic death at the 2001 Daytona 500 , the enormous outpouring of emotions that followed, and Dale Earnhardt Jr .'s stirring victory at the July Daytona race, " NASCAR Seasons: 2001" also covers the sport's passionate reaction to the tragic events of the September 11th attacks. The story of this unforgettable year illustrates how NASCAR's legion of supporters came together at times of sorrow and jubilation to exhibit a tremendous sense of unity, and how the experiences of 2001 generated several advancements in safety that continue to evolve today. Produced in partnership with NASCAR Productions, the documentary candidly presents the events through rarely seen archival footage and new interviews with those who experienced the season firsthand. " NASCAR Seasons: 2001" premieres Sunday at 6:30 p.m. ET on NBCSN. Dale Earnhardt Jr . contributes, openly discussing his memories from the year he lost his father and NASCAR lost a racing icon. The special features interviews with winner of the 2001 Sprint Cup Championship, Jeff Gordon , and fellow drivers Dale Jarrett, Jeff Burton , Kyle Petty, Tony Stewart and Elliott Sadler . In addition, the documentary includes interviews with former NBC Sports Chairman Dick Ebersol, and longtime NASCAR senior executive Mike Helton, as they recall the challenges, healing and ultimately the pride that surrounded the sport and its millions of fans. Below are excerpts from " NASCAR Seasons: 2001": Dale Earnhardt Jr . on his father's impact: "When mainstream media was covering the death of my dad, how much attention that got kind of blew me away. Because I don't even know if dad had an idea of what he was to the world, or what he was to this country." Kyle Petty on Dale Jr. returning to Daytona in July for the first race after his father's passing: "The way he handled himself and didn't shy away from it. 'It is part of who I am and who I am going to be for the rest of my life.' He became, in a lot of ways, a leader in the garage that day ." Mike Helton on delaying the first race after September 11, 2001: "Sports and entertainment are good complements to a healing process. But there is a time and a place. I think we landed on you simply have to be aware of the fact that the magnitude of that day was one that deserved peace and quiet." Tune-in to watch the Goody's Fast Relief 500 this Sunday, Oct. 30, at 1 p.m. ET on NBCSN, or listen live on MRN and SiriusXM NASCAR Radio. Fans can also purchase tickets to catch all the on-track action in person by visiting www. nascar .com/tickets .
PEAK becomes title sponsor of NASCAR Mexico Series
RELATED: Peak becomes new sponsor for Mexico Series DAYTONA BEACH, Fla. (October 18, 2016) -- During an event with team owners, drivers, local dignitaries and media at the InterContinental Presidente Hotel in Mexico City, NASCAR today announced plans to strengthen its presence in Mexico for years to come with a full slate of races in 2017 and beyond. Also announced was a multi-year agreement with Old World Industries (OWI) to make PEAK® title sponsor of the NASCAR PEAK Mexico Series, only the third title sponsor in series history. Additionally, PEAK becomes an Official NASCAR Partner along with other key brands such as BlueDEF®. "The NASCAR PEAK Mexico Series is a place where young drivers are honing their skills and competing for a championship against the toughest competition in Latin America," said Steve O'Donnell, NASCAR executive vice president and chief racing development officer. "The series drives interest in stock car racing in Mexico, while cultivating talented drivers and pit crew members aspiring to compete at the NASCAR national series level." The NASCAR PEAK Mexico Series will make its return with an exhibition race on Dec. 3-4 in Mexico City. Celebrating its 10th season, the series will officially get underway in 2017, with a full championship schedule that will be announced at a later date. The NASCAR PEAK Mexico Series has helped develop some of NASCAR's best young drivers, including Daniel Suárez, who is the first Mexican-born driver to capture Sunoco Rookie of the Year honors; win a NASCAR national series race; lead a national series in points; and compete in the NASCAR XFINITY Series Chase for a championship – which he is currently pursuing. Furthermore, the continued development of young Mexican drivers, like reigning NASCAR PEAK Mexico Series Champion Ruben Garcia Jr., exemplifies the wealth of talent competing throughout the series. "I am extremely proud to be a Mexican driver competing against the best young drivers making a name for themselves in the NASCAR XFINITY Series," said Suárez, driver of the No. 19 ARRIS Toyota Camry for Joe Gibbs Racing . "I am lucky to have had the support of NASCAR's developmental programs along the way – including the NASCAR Mexico Series. I am excited to see that other talented Latin American drivers will continue to have similar opportunities for many years to come." "We remain steadfast in our commitment to develop young talent and engage our passionate fan base in Mexico," said Lou Garate, vice president, partnership marketing, NASCAR . "PEAK is a world-class brand, and its three decades of experience in motorsports will help elevate NASCAR -sanctioned racing in Mexico." Old World Industries' PEAK, BlueDEF and HURCULINER brands have a storied history in motorsports. PEAK held race entitlements in NASCAR throughout the 1990s and 2000s. In 2016, PEAK sponsored Clint Bowyer 's No. 15 Chevrolet, including two primary races and a season-long associate sponsorship. PEAK is also the title sponsor of NASCAR's eSports partner, iRacing.com, which has helped produce current NASCAR Camping World Truck Series points leader William Byron. "Old World Industries products have been a recognized part of the racing industry for decades, and we're proud to help bring NASCAR to the passionate fans in Mexico and the U.S. for years to come," said Bryan Emrich, chief marketing officer at Old World Industries. "Whether in the garage or on the track, we'll continue to deliver quality products that auto enthusiasts can count on." As an Official NASCAR Partner, race fans will see the NASCAR bar mark on select products including: PEAK Antifreeze & Coolant (Official Antifreeze/Coolant of NASCAR ®), PEAK Windshield Washer Fluid and Wipers (Official Washer Fluid and Wiper Blade of NASCAR ®), BlueDEF Diesel Exhaust Fluid and Equipment (Official Diesel Exhaust Fluid of NASCAR ® and Official Diesel Exhaust Fluid Equipment of NASCAR ®) and Herculiner Truck & Bed Liners (Official Roll-On and Spray-On Bed Liner of NASCAR ®). For more information on OWI products and the company's involvement in motorsports, please visit www.PeakAuto.com .
Hamlin survives by extremely small margin -- sound familiar?
RELATED: Full race results " Standings " Chase Grid SHOP: Chase gear Denny Hamlin got the nose of his No. 11 Joe Gibbs Racing Toyota out just in front of Kurt Busch 's No. 41 Stewart-Haas Racing Chevrolet for a third-place finish in Sunday's Chase for the NASCAR Sprint Cup Round of 12 finale -- by a mere 0.006 seconds. Had he finished behind Busch, Hamlin would've been eliminated from the Chase -- and his day would've been much, much worse. "It was tough all day ," Hamlin said after the race. "Really the first true, good Chase fortune I've had in 11 years. … I felt this was the best-case scenario for us." How close was @dennyhamlin to not advancing in #TheChase ? 0.006 at the stripe! https://t.co/gaKsWBxPaH — NASCAR (@ NASCAR ) October 23, 2016 Anybody else got a case of deja vu right now? Hamlin opened the season with a very similar finish -- for the win, too -- when he edged out Furniture Row Racing driver Martin Truex Jr . at the finish line of the Daytona 500 by 0.010 seconds. RELATED: Hamlin wins thrilling Daytona 500 Talladega and Daytona: two similar finishes, two afternoons that could've been drastically different for Hamlin had the game of inches not fallen in his favor.
NASCAR updates driver participation guidelines
DAYTONA BEACH, Fla. -- In an announcement that will put an even brighter spotlight on the next generation of stars and bolster the identity of all three of its national series, NASCAR announced on Wednesday driver participation guidelines for the 2017 season. The new guidelines limit the number of events a premier series driver can race in the NASCAR XFINITY Series and NASCAR Camping World Truck Series. Starting next season, premier series drivers with more than five years of full-time experience will be eligible to compete in a maximum of 10 races in the XFINITY Series and seven races in the NASCAR Camping World Truck Series. Additionally, drivers with more than five years of full-time premier series experience will be ineligible to compete in the final eight races in each series, as well as the Dash 4 Cash races in the NASCAR XFINITY Series. The final eight races are comprised of the regular-season finale and the entirety of the Chase in each series. Drivers earning premier series points in 2017 also are not eligible to compete in the 2017 NASCAR XFINITY Series and NASCAR Camping World Truck Series Championship Races at Homestead-Miami Speedway . "The updated guidelines will elevate the stature of our future stars, while also providing them the opportunity to compete against the best in professional motorsports," said Jim Cassidy, NASCAR senior vice president of racing operations. "These updated guidelines are the result of a collaborative effort involving the entire industry, and will ultimately better showcase the emerging stars of NASCAR ." Drivers with more than five years of full-time experience in the premier series still can run for an XFINITY Series or Camping World Truck Series championship, provided they have declared for championship points in the respective series. Wednesday's announcement signals the next step in NASCAR's driver participation guideline evolution. Prior to the 2016 season, NASCAR announced that members of the 2015 Chase for the NASCAR Sprint Cup field would be ineligible to compete in the 2016 Championship Race in both the NASCAR XFINITY Series and NASCAR Camping World Truck Series. In 2011, NASCAR implemented a rule requiring drivers to select one of the three national series in which to collect championship points.
NASCAR announces 2017 rules change for NSCS drivers in NXS and NCWTS
NASCAR .com's Jonathan Merryman brings you the details of NASCAR's announcement that it will limit the participation of NASCAR Sprint Cup Series drivers in the NASCAR XFINITY and NASCAR Camping Word Truck Series.
NASCAR : JGR strategy didn't violate 100 percent rule
NASCAR Executive Vice President and Chief Racing Development Officer Steve O'Donnell, appearing on "The Morning Drive" on SiriusXM NASCAR Radio on Monday, said he did not expect the sanctioning body to take action against Joe Gibbs Racing for its strategy of dropping three cars to the back of the pack during Sunday's Chase elimination race at Talladega Superspeedway . O'Donnell said employing that strategy did not constitute a violation of NASCAR's 100 percent rule. "I would say that they do not fall into that," O'Donnell said when asked about the 100 percent rule. "The spirit of that rule is really to prevent somebody from intentionally allowing another teammate to do something that would not be really within the spirit of the rules of the race. "In this case, we look at the strategy decision that the team made, and they executed it. ... In this case, that wouldn't be something that we look at that violated that rule."
2015 NASCAR Las Vegas Victory Lap replay
Watch the NASCAR Sprint Cup Series Chase drivers do burnouts on the Las Vegas Strip in 2015 NASCAR Victory Lap Fueled by Sunoco .
ICYMI: Hamlin by a hair, again
NASCAR .com's Chuck Bush takes a look back at some of Denny Hamlin's close finishes in the 2016 NASCAR Sprint Cup Series season.
NASCAR enhances business executive team
DAYTONA BEACH, Fla. (August 3, 2016) – NASCAR today announced several changes within its leadership structure. Effective immediately, Steve Phelps will assume the role as NASCAR Executive Vice President and Chief Global Sales and Marketing Officer. The business areas that Phelps will oversee include Global Marketing, Partnership and Series Marketing, Business Development, Integrated Marketing Communications, Licensing & Consumer Products, and NASCAR Digital Media . He will continue to serve as NASCAR ’s top Officer in the Charlotte office. NASCAR has enjoyed tremendous global growth and is now being distributed in 185 countries and territories around the world. Phelps will now lead a strategic global marketing effort, as NASCAR digital and social platforms create the potential to lead further global growth and direct engagement through NASCAR .com and key social platforms. The strategy will be to transition International admirers of the sport into more engaged, passionate fans. Jill Gregory has been named Senior Vice President and Chief Marketing Officer. Gregory joined NASCAR in July 2007 after working in executive roles at Bank of America and Sprint. She was among the inaugural group of executives honored as "Game Changers" in 2011 by Sports Business Journal, recognizing the top female executives in the sports world. The business areas that Gregory will oversee include Brand and Consumer Marketing, Brand Platforms, Entertainment Marketing, Driver Marketing, Team Marketing, Social Media and Analytics and Insights. Gregory revised NASCAR's marketing strategy this year so the organization now leads with fan engagement and digital and social media first, which has been reflected in the popular "Ready. Set. Race" marketing campaign. The #Hashtag500 social media program that Gregory spearheaded saw the highest volume of NASCAR -related conversation ever measured on record, while NASCAR also won three Silver CLIO Sports Awards this year for Integrated Campaign, Social Media and Film. Norris Scott has been named Vice President, Analytics and Insights, a new position within NASCAR . Scott, who joined NASCAR in 2005 in Partnership Marketing after working at ESPN and the NFL, now will oversee the growing consumer research functions at NASCAR including Social Analytics ( NASCAR Fan & Media Engagement Center), Digital Research, Sponsorship Valuation, and Media and Market Research. NASCAR's research activities will continue to evolve and expand to serve the industry with best-in-class analytics and insights. Under his leadership, Scott will take this function to the next level. Lou Garate has been promoted to Vice President, Partnership Marketing. Garate has been at NASCAR for nearly 10 years, working closely with official partners such as Chevrolet, Ford, Goodyear, MillerCoors and Toyota. He has developed and strengthened many partner assets including the Coors Light Pole Award, Coors Light Silver Bullet Bash, NASCAR Evening Series and Victory Lap fueled by Sunoco . Garate is an industry veteran with experience on the property side (NFL) and agency side (Millsport). He now will expand his role working with NASCAR's growing stable of sponsors and partners. "We've been bold in our efforts to modernize and diversify our business and executive team, and these changes further reflect that fact,"said Brian France, NASCAR chairman and CEO. "Today's announcement underlines the importance that NASCAR puts on specific areas of our business, and has been done in sync with structure and personnel changes made last month in the racing area. "I'm delighted to see the growth of a number of our colleagues throughout NASCAR . All changes announced today will pay significant and immediate dividends for the sport."
Chase by the Numbers: Martinsville
As drivers head into the Round of 8 in the Chase for the NASCAR Sprint Cup, here are some statistics to keep in mind at NASCAR's shortest track.